Sanitizements Media forms sales agreement with KB Media
By Adnews Staff
Sanitizements Media has signed a national media sales agreement with KB Media of Toronto. Sanitizements is an out-of-home media company that operates an inventory of advertising displays built into hand sanitizer dispensers located in universities, colleges, restaurants, bars, fitness centres and walk-in medical clinics. This inventory includes approximately 500 ad faces on 25 school campuses, 400 ad faces at 60 fitness centres and 100 ad faces at 50 clinics. The service is primarily aimed at consumers between the ages of 18 and 24. "KB Media's extensive advertising sales experience, combined with Sanitizements Media's robust campus and fitness network portfolio makes the partnership a win-win for both companies," said Jim Kirby, CEO of KB Media.