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Twist Marketing merges with Creative Intelligence

Calgary-based Twist Marketing has merged with Creative Intelligence, an Alberta agency specializing in marketing, communications, branding and corporate culture development. No financial details are available. The combined company will operate under the Twist Marketing brand. The senior staff of the company now consists of chief executive officer Roger Jewett, creative director Dean McKenzie, managing director Catherine Proulx, client services director Melanie James and strategy director Barry Anderson. All are also partners in the firm. "We are very excited to be merging with an agency of Creative Intelligence's stature," said Jewett. "Our strengths are complementary, our cultures and approach to marketing are very similar and the timing is ideal. We are in growth mode and this merger creates a very talented team and a broader scope of services to best serve our existing and future customers." Creative Intelligence's client list includes the University of Lethbridge, Kwantlen Polytechnic University, Mac's Convenience Stores, Calaway Park and RS Technologies.

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