PHARMACISTS LAUNCH EDUCATION CAMPAIGN
By Adnews Staff
The Ontario College of Pharmacists is trying to get consumers to ask their pharmacists questions about health care. The organization launched a point-of-sale campaign this week to let consumers know that pharmacists can answer a wide range of questions about drug issues and health care. The materials were created by the Flying Camel Marketing Group of Waterloo, Ont. PR is also being used to promote the education campaign. It is being done by DBA Communications of Toronto. In addition, the college will provide speakers to community groups.
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