Representation roundup
By Adnews Staff
Social networking website MySpace Canada has signed an online advertising sales representation agreement with Olive Media of Toronto. Olive will now offer ad display space for Canadian advertisers as part of its inventory, with a special emphasis on the Quebec market. "Olive Media has emerged as a top player in the ad network and ad representation market here in Canada," said Sue McGill, executive director of sales, business development and marketing at MySpace Canada. "By driving more marketers to the MySpace brand, this alliance will help increase MySpace's exposure with advertisers and improve our overall share of the digital advertising dollars in Canada."
Urban arts and culture website Tribe.ca has signed a representation agreement with Magazine Network Online of Toronto. The company represents 22 urban-focused websites in Canada reaching approximately one million unique visitors per month. Tribe.ca attracts approximately 200,000 unique visitors per month, primarily from the Greater Toronto Area.