Newman's Own hires Paradigm Public Relations
By Adnews Staff
Food company Newman's Own has retained Toronto-based Paradigm Public Relations as its Canadian public relations agency. Paradigm will manage Canadian communications activities for the company, including seasonal media relations campaigns and promotions for its line of salad dressings. "Paradigm's non-profit communications expertise married with its team's experience in food and beverage public relations made it a clear choice to be our public relations agency in Canada," said Mark Tilley, sales director at Newman's Own. The after-tax profits from the firm's Canadian sales are donated to Canadian charities.
« Back Next »
Comments
blog comments powered by Disqus