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Trudeau keeps Wasabi

Montreal-based kitchenware company Trudeau has again hired Wasabi Communications, also based in Montreal, to handle its public relations. This will be the fifth year the Wasabi has handled this account. "Our decision to continue this longstanding relationship with Wasabi Communications is based on the quality of the work done and the constant increase in media spin-offs," said Jacques Dubuc, president of Trudeau. "We are very happy with the visibility Trudeau receives in the media thanks to the strategic efforts of our agency." Wasabi will develop two national public relations campaigns for the company this year.

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