Pizza Nova begins rebranding
By Adnews Staff
Toronto-based pizza chain Pizza Nova has undertaken a rebranding effort intended to update its image. The work includes a new store design, new websites in English and French, new signage, new packaging and new marketing materials. The re-design was handled by Burdifilek Interior Design and Concrete Design Communications. “The result is a strong local pizzeria impression for an entire chain,” said marketing director Stephanie Angelone. “An updated look that more effectively conveys our commitment to the quality of the products that we serve while maintaining our Italian heritage.” Advertising for Pizza Nova is handled by Montana Steele. Public relations are conducted by The Communications Group. Pizza Nova operates approximately 100 locations in southern Ontario.