Council on Drug Abuse retains Cundari Health
By Adnews Staff
Toronto-based Cundari Health has received a rebranding assignment from the Council on Drug Abuse, a non-profit organization sponsors alcohol and drug education programs in schools. The assignment includes new positioning, a new logo and messages designed for students in grades seven, eight and nine, along with their parents and teachers. “With our limited communication funds our message must be highly compelling, unique and redesigned for longevity,” said Roger Gawne, chairman of the organization. “That is why we are working with Cundari Health. Their creative approach has helped us clarify our brand positioning and we are looking forward to working with them to define our messaging and brand strategies.”
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