Taleo retains High Road
By Adnews Staff
Software company Taleo has hired High Road Communications of Toronto as its Canadian public relations agency of record. San Francisco-based Taleo specializes in talent management software. High Road will work to raise awareness of the company among members of the media and industry analysts. “High Road’s experience working with software companies, creative thinking, and strong media relationships put them ahead of the pack,” said Susan Chenoweth, vice-president of global marketing at Taleo. “We’re confident [their] industry and PR savvy will help build greater awareness of our brand and drive demand for our products in Canada.”
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