SIREN GAINS TWO CLIENTS
By Adnews Staff
Toronto-based public relations agency Siren Communications has gained two hotels as clients: 60 Thompson in New York and the Sagamore in Miami. The agency was hired to handle Canadian public relations for the hotels after approaching the group that manages both properties. Previously, neither hotel has a Canadian PR agency. According to Ann Layton, president of Siren, the agency will first work to attract summer business to the Sagamore. Siren also works for the Loews Hotel Vogue in Montreal, the Auberge Saint Antoine in Quebec City and Hotel Quintessence in Mont Tremblant, QC.
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