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FORGE MARKETING PREPARES PROSPERA NEWSLETTER

Forge Marketing of Vancouver has been retained by Prospera Credit to produce an electronic newsletter for the credit union. Called "Prospera eNews," the fist issue will be sent out on Nov. 1. For the next several weeks Forge will run a campaign to encourage Prospera's 60,000 customers to sign up for the newsletter. The campaign will include statement inserts, Internet marketing and in-branch materials. An incentive promotion for Prospera employees has also been developed; staff who sign-up subscribers can win prizes. Forge Marketing was hired by Prospera based on a referral.

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