CANADIAN TIRE INTRODUCES MASTERCRAFT MAXIMUM TOOLS
By Adnews Staff
Canadian Tire has release a line of Mastercraft Maximum tools and accessories. According to the Toronto-based retailer, the products are aimed at do-it-yourselfers. The line includes 500 products encompassing portable and stationary power tools, carpentry hand tools, mechanics' tools and tool storage. The products will be sold at all Canadian Tire stores and online at <http://www.canadiantire.ca>. Initial promotion for the tools has consisted of exposure in Canadian Tire's flyers and catalogues. Additional marketing will take place this summer. Advertising for Canadian Tire is done by Doner Canada.
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