FLORA TO PROMOTE NEW LINE OF TEAS
By Adnews Staff
Health care product firm Flora Manufacturing and Distribution of Burnaby, BC is preparing to promote a new line of teas. Bija Healing Teas will come in nine varieties: Rooibos Rejuvenating, Cranberry with Rooibos, Double Ginseng, Double Ginger, Sleep Well, Deep Cleanse, Cold Snap, Echinacea and Elderberry Lemon Ginger Echinacea. They will be sold through health foods stores in Canada and later the U.S. The line will be promoted with electronic marketing, in-store displays, sampling, booklets, coupons and a contest at <http://www.florahealth.com>. Advertising and promotional activities for Bija Healing Teas are being handled in-house. The packaging design was done by M5 of Vancouver.
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