SHOPPERS DRUG MART PROMOTES DRIVE-THRU PHARMACY
By Adnews Staff
Toronto-based Shoppers Drug Mart has begun a mobile billboard ad campaign to promote its drive-thru pharmacy in Richmond Hill, ON. The two-week campaign, which began on Wednesday, uses creative from TBWAChiatDay of Toronto and media from Motomedia Advertising of Woodbridge, ON. Creative on the billboards reads "The Only Drive-Thru That Requires A Note From Your Doctor." During non-driving hours, the trucks will be parked as a stationary board at the drive-thru location.
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