LIFE'S A TRIP WITH GO RVING CANADA
By Adnews Staff
One grand prize winner will discover "Life's A Trip" in Toronto-based Go RVing Canada's new Web promotion. Running from February 5 until April 29, the online contest will disburse over 90 prizes including Motorola Talkabout radios, South Bend Walleye fishing kits, Go RVing Canada folding camp chairs and the grand prize of a 2001 Jayco Kiwi travel trailer. Contestants fill out the entry form at the Go RVing Web site at <http://www.gorving.ca>. A random draw will take place on May 15. Consumers will also be automatically entered when they order Go RVing's free Go RVing, For the Trip of Your Life brochure through the 1-888-GoRVing toll free number. Banner ads promoting the contest are running on Web sites including Yahoo, Canada.com, TSN, Discovery, Outdoor Canada, Canadian Home and Garden and Canadian Home Workshop. The GoRVing.ca Web site is also being promoted in the organization's television advertising. The "Life's A Trip" contest was developed by MacKinnon Calderwood Advertising of Streetsville, Ontario, which also handles the organization's advertising. GO RVing is the marketing arm of a coalition of RV manufacturers and dealers, private campground owners and the Federal and Provincial Parks Council.