JOINT CLUB Z/CANADA 3000 REWARDS PROGRAM TAKES OFF
By Adnews Staff
A new joint rewards program from Zellers Inc. of Brampton, Ontario and Canada 3000 of Toronto has left the runway. The Club Z/Canada 3000 Travel Plan allows members of Zellers' Club Z program to redeem their points towards airline travel with Canada 3000. Club Z members receive points for every purchase made at Zellers stores. Points can then be redeemed towards merchandise in the Club Z catalogue. The Club Z/Canada 3000 Travel Plan program officially launched yesterday. A brochure available in Zellers stores across the country informs members how many points are required for their destination. The travel program includes no blackout dates, no minimum stay requirements and no limitations on seats available for points. Public relations for Zellers are handled by Buzz Marketing & Public Relations Inc. of Toronto.