HIGH ROAD BEGINS WORK ON CANADASTARTUPS.COM
By Adnews Staff
High Road Communications of Toronto has added a client to its Internet and e-commerce practice roster. The firm has been named North American public relations agency-of-record for CanadaStartups.com. The Toronto-based company is an online community and resource for Canadians launching Internet startups. High Road won the account without a review. The agency had previously worked with CanadaStartups.com founder and CEO Michael Corcoran when he was working at Doc Space in Toronto. High Road will immediately begin handling all of CanadaStartups.com's PR activities, working with the company's in-house staff. High Road will attempt to build awareness of the services offered by CanadaStartups.com, which is set to launch later this month.