SCHOOL BUSES TO CARRY ADS
By Adnews Staff
School buses in Guelph, Ont. will begin carrying ads in January under a contract with School Bus Media of London, Ont. Each bus in the program will have 16 interior panels for advertising. SBM will do research during the pilot project to determine the acceptance of the program. According to the Ministry of Education & Training there were 795,000 children in over 20,000 school buses every school day in Ontario last year.
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