JUSTIN POY MEDIA LAUNCHES TECHNOLOGY SOLUTIONS DIVISION
By Adnews Staff
The Toronto-based marketing and advertising agency Justin Poy Media Inc. is responding to client demand for customized, Web-based marketing services with the launch of Lyche Interactive, the agency's new technology solutions division. Lyche will be assigned to the development of strategic, interactive media projects that can be executed independently or integrated within traditional advertising and marketing campaigns. Services the new division will offer include: eMarketing Web site design and development, multi-lingual site development, eCommerce solutions, database enabled Internet applications customer loyalty solutions and intranet/extranet application development.
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