BLUE SUEDE STUDIOS BECOMES BLUE SUEDE CREATIVE
By Adnews Staff
The full-service design firm Blue Suede Studios of Vancouver has announced a name change and is now calling itself Blue Suede Creative. The announcement was made by the firm's president David Kennedy, who said the new name better reflects the full creative services Blue Suede offers its clients. Kennedy said the use of the word "studio" had become too generic in the design industry. Founded in 1998, the firm specializes in package design, sales promotion and collateral material. Its client roster includes: Nalley's Canada Ltd., Bosa Development Corporation, Hyatt Regency Vancouver, Dairyworld Foods, Boston Pizza International and Rogers' Chocolates Ltd.
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