UPDATE: MAYTAG REPAIRMAN TWIN FOUND IN ONTARIO
By Adnews Staff
Maytag Appliances of Newton, Iowa has searched across North America for the twin of its spokesperson/repairman, Ol'Lonely. When the appliance company launched its Gemini Range last month, its set out on a mission to find the Maytag Repairman's twin. Recently they did, in Orleans, Ontario. Fred Stirling won the title over two other semi-finalists and was awarded $5,000 (U.S.). A national multi-media campaign is promoting the Maytag Gemini range. It is not confirmed whether Fred will join his twin, Ol'Lonely, in Maytag's advertising for the Gemini range. Advertising for Maytag is done by Leo Burnett.
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