ANDERSON ADVERTISING BRINGS HOME TWO OLLIE AWARDS
By Adnews Staff
Toronto-based Anderson Advertising came home from the 39th Annual IBA International Broadcasting Awards smiling. The marketing communications agency won two Ollies for its television public service announcement called Law with Teeth. The PSA was a joint initiative between Anderson, The International Fund for Animal Welfare-Canada and the Sierra Club of Canada. The PSA was also named "best in the world" in the promoting environmental awareness and public service categories. The winning PSA was created to raise awareness that Canada does not have a federal law protecting endangered species. IBA is sponsored by the Hollywood Radio and Television Society, honoring the world's best radio and television commercials.
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