TORONTO EATON CENTRE AND PEPSI SHOP ACROSS CANADA
By Adnews Staff
Cadillac Fairview, owners of the Toronto Eaton Centre, and Pepsi are presenting the Shop Across Canada contest from April 29 through May 9. The contest is being promoted through a national print advertising campaign created by Capital C of Toronto. In-mall signage and advertising on the Elevator News Network is also being used to promote the contest. For every $30 spent in the centre or any $5 food court purchase, shoppers can claim a Scratch and Win card from the Customer CARE Centre on level 3 of the Eaton Centre. The grand prize is a $10,000 shopping spree in four Cadillac Fairview Centres across Canada including: the Pacific Centre in Vancouver, Market Mall in Calgary, the Montreal Eaton Centre and the Toronto Eaton Centre. Air travel will be provided by Canadian Airlines. Secondary prizes are also available, including Toronto Eaton Centre gift certificates and Pepsi coupons. PR for the Eaton Centre is handled by Ashworth Associates of Toronto.