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ROGERS CANTEL AND AMWAY TEAM UP

Rogers Cantel Inc. of Toronto has added Amway to its network of distributors. Over 100,000 Amway representatives will now sell Cantel AT&T cellular and Digital PCS products and services throughout Canada. "Our distribution strategy involves bringing the value and digitally enhanced features of our Cantel AT&T products and services to Canadians" executive vice president, sales and operations, Rogers Cantel Inc., Patrick Bennet said in a release. "Amway fits this strategy with their strong and unique salesforce located coast to coast." Over 450 Amway personal care, nutrition and wellness, home care, home living and commercial products, plus thousands of brand-name products are marketed through Amway catalogues. Rogers Cantel offers a full range of wireless communication services including voice, data and paging under the co-brand Cantel AT&T.

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