TALL GIRL RELOCATES TO LARGER STORE
By Adnews Staff
The Tall Girl Shop Ltd. of Toronto has moved its downtown Toronto store to a larger location. The new unit increases the retailer's space by 20%. At 3,300 square feet in size, the outlet features a larger selection of fashions, exercise wear, lingerie, swimsuits and hosiery for tall women. In addition, the store houses a Tallcrest specialty shoe store for women with longer feet. The new location is being promoted using direct mail to the retailer's customer database. The campaign will be handled in-house. PR is being done by The Communications Group of Toronto. Tall Girl operates 14 clothing stores and 10 shoe stores across Canada. In addition, it has 12 stores in the U.S.
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