SYMANTEC MOVES INTO PUBLISHING TO PROMOTE WARES
By Adnews Staff
Toronto-based Symantec Canada has decided to create an entire magazine to promote its products. Called Symantec Quarterly, the magazine will have a circulation of 140,000 and will be distributed through The Financial Post and other newspapers, as well as through resellers across Canada. In addition, Symantec Quarterly will be available online at Symantec's Web site. The quarterly magazine will feature entrepreneurs that use technology to advance their business and other issues concerning the small business person such as virus protection and e-commerce. Symantec markets software programs such as Norton AntiVirus, ACT!, WinFax Pro and Norton Utilities. Symantec Quarterly is being created and published by Justin Poy Media of Toronto.