PALMER JARVIS TAKES OVER NABS ACCOUNT
By Adnews Staff
Palmer Jarvis DDB of Vancouver is now handling advertising for the National Advertising Benevolent Society on a pro bono basis. "Palmer Jarvis DDB is a welcome addition to the NABS team, says president Terry Malden. "With its strong Canadian presence, high energy and award winning creative, and with NABS and the agency having offices in Toronto and Vancouver, it will ensure that our creative requirements are met for all regions in Canada." The three-year incumbent on the account was Ambrose Carr Linton Carroll of Toronto. All of NABS advertising is done on a pro bono basis. The organization changes its ad agency every two to three years. NABS is a non-profit, charitable organization that assists people in need who are unemployed in advertising and its related industries. Over the past 15 years it has distributed over $2 million in financial aid and counselling fees to individuals and families.