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PIZZA HUT USES HERMAN HERMITS MAN FOR TV AD

Pizza Hut Canada will feature Peter Noone, of Herman Hermits, fame in its next TV commercial for its sundae bar. In the commercial, Noone will sing the song, Something Tells Me I'm Into Something Good, as kids with big sticky smiles proudly hold the sundaes they've made for themselves. The ad will be created by BBDO Canada of Toronto.

Pizza Hut teamed up with Yogen Fruz World-Wide Inc. of Markham, Ont. earlier this month to relaunch its sundae bar. Under the plan, 230 Pizza Hut locations will feature Yogen Fruz's I Can't Believe It's Yogurt brand by the end of June. The sundae bar will also be promoted using in-restaurant materials.

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