COPOLOFF TARGETS WOMEN WITH INSURANCE
By Adnews Staff
Copoloff Insurance Agencies of Montreal launched a new insurance policy this week designed to provide specialized health care coverage for women that develop cancer. Called For Women Only, the policy covers all female cancers including breast, cervix, ovaries, uterus, fallopian tubes, vulva and vagina. If a cancer is diagnosed, the insured will receive an immediate cash pay out equal to 50% of the benefit, with the rest paid in 24 monthly installments. The benefits can be used in any way. For Women Only is a 20-year non-renewable term plan with guaranteed level premiums providing flexible coverage with one to four units of $50,000. There are two classes of premiums. The first is for women without any family history of female cancer. The second is for women under 40 who has a mother or a sister who has had a female cancer. If the policyholder of the first group makes no claims after 20 years, the total premiums will be reimbursed. Women in the second group will receive two-thirds of their total premiums. Copoloff plans to promote the policy using ads in Chatelaine magazine beginning in the summer. Advertising for Copoloff is done by freelancers.