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INNISKILLIN OFFERS LIMITED EDITION RED WINES

Inniskillin Wines of Niagara-on-the-Lake, Ont. released eight high-end limited edition red wines from the Niagara and Okanagan regions last week. The wine list includes Pinot Noir Founders' Reserve, Merlot/Cabernet Franc Reserve, Okanagan Meritage "Dark Horse Vineyard" and Inniskillin-Jaffelin Chardonnay. The bottles feature an engraved label that reflect the art and tradition of wine. It incorporates a historical engraving of the original Brae Bum Barn, which was constructed in the mid-1920s and houses Inniksillin's winery boutique and visitor centre. Inniskillin doesn't have any immediate plans to promote the wines, but if it does it will use print ads in publications such as the Wine Spectator. The ads will be created in-house.

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