ANDERSEN PUBLISHES HEALTH MAGAZINE
By Adnews Staff
Andersen Advertising of Toronto has published a second magazine for the pharmaceutical industry called Art and Science in Health Care Communications. Its articles include How to Recognize and Buy Great Advertising, Marketing Pharmaceuticals in Quebec, Pharmaceutical PR in the 90s and Developing Continuing Education Programs in Medicine. Andersen is sending out 600 copies of the publication to current and potential clients. Copies are available on demand at the agency. Anderson published its first magazine six years ago, and it may put together another in a year.
« Back Next »
Comments
blog comments powered by Disqus