MOVER SHAKER
By Adnews Staff
Struggling U.S.-based retailer Kmart Corp. has named Floyd Hall chairman, president and chief executive officer. His top priorities are to improve advertising, inventory control and merchandise assortments, while offering more value and controlling costs. Until this week, Hall was chairman and chief executive officer of Museum Company, which he started with two partners in 1989. Museum Company sells museum reproductions to 63 stores in Canada and the U.S. From 1981 to 1984 he ran Target Stores, a Kmart competitor. In addition, Hall has been president and CEO of B. Dalton Bookseller, as well as chairman, CEO and part owner of Grand Union Co. At Kmart, Hall replaces Joseph Antonini who resigned under shareholder pressure in March. In the U.S. Kmart split with longtime ad agency Ross Roy Communications of Detroit late last year, and hired Campbell Mithun Esty this year after a review. In Canada, now defunct Ian Roberts Ross Roy did Kmart's advertising until the retailer went in-house when the U.S. review was called.