SANDY KEDEY SHOWS ITS ANIMAL INSTINCT
By Adnews Staff
Sandy Kedey & Associates of Toronto was handed the Humane Society of Canada account last week. The agency won the business because the organization heard about work Sandy Kedey had done for other clients such as Levi's and Sears Canada. Sandy Kedey was in talks with the client for several weeks. Agency client services and strategic planning director Brent Nelson told Adnews the agency will work on strategy for the next couple of months before it launches a campaign. The Humane Society of Canada is a charitable organization focusing on worldwide wildlife issues. It is involved in freedom and release programs for such animals as dolphins and whales and habitat protection.
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