HARRIS MEDIA RELEASES NEW OUTDOOR PLANNING PROGRAM
By Adnews Staff
Toronto-based Harris Media Systems Ltd. released a new buying and selling program for Windows called Outdoor Synergy last week. The software includes a built-in rate card, the ability to handle 53 individually-scheduled weeks, an on-screen flowchart and interactive planning. Harris is currently converting its software from a DOS to a Windows format. Outdoor Synergy is the fourth Windows title the company has released. Harris supplies planning, selling and research software to more than 200 agencies, advertisers, radio/TV stations and media companies.
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