Beau's Brewing begins tractor giveaway
By Rob Bale
Beer company Beau’s Brewing Co. has begun a joint promotion with tractor company Kubota Canada. The effort takes the form of a contest in Ontario, the winner of which will receive a Kubota BX2680 tractor with a LA344S loader. Consumers can enter the draw by submitting the code on specially-marked packages of Beau’s Lug Tread beer. Codes can also be obtained by buying an eligible Beau’s product at a participating bar or restaurant. The contest will run until Aug. 5.
“At Beau’s, we’ve always believed good things are built with care, whether that’s a great beer or a hardworking machine,” said TK Palermo, senior manager of digital marketing and partnerships at Beau’s. “Kubota is a natural partner because they share that same commitment to quality, reliability and the people who make communities stronger.”