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Fat Bastard Burrito debuts loyalty program

Toronto-based fast food chain Fat Bastard Burrito has introduced a new loyalty program and mobile application. The application is available for Android and Apple devices. Consumers who place orders via the app will receive loyalty points that can be redeemed for future orders. Consumers will also receive a free burrito for signing up, as well as 100 free points on their birthdays.

“We can't wait to provide our customers with more bang for their buck and more convenience than ever with the launch of our new mobile app and loyalty program,” said Jeff Barlow, chief marketing officer at Fat Bastard Burrito. “Now, Canadians will be able to order ahead for in-store pickup or delivery and save money by earning points to redeem on future orders while taking advantage of app-only deals and promotions.”

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