St. Louis Bar & Grill sponsors Hockey Hall of Fame
By Derek Winkler
St. Louis Bar & Grill has signed-on as the official full-service restaurant sponsor of the Hockey Hall of Fame in Toronto. During the multi-year agreement, the chain will operate an installation in the venue called the St. Louis Bar & Grill Arena Zone, which will offer various interactive hockey-themed displays. The sponsorship will also include contests, player and trophy appearances and special retail offers. St. Louis Bar & Grill is owned by Aegis Brands.
“Our partnership with the Hockey Hall of Fame celebrates our deep connection with sports and hockey while speaking to our proudly Canadian roots,” said Royal Nasager, marketing vice-president at St. Louis Bar & Grill. “Hockey is part of our history and we’re excited to engage with new fans, and delight our guests with memorable experiences inside and outside of our restaurants.”