PointsBet sponsors Ottawa Redblacks
By Adnews Staff
Sports betting company PointsBet Canada has signed a sponsorship agreement with the Ottawa Redblacks football team. As part of the multi-year agreement, PointsBet Canada will be the official sportsbook of the team. Team members will display a PointsBet patch on their jerseys. The company will assume the naming rights to the Sideline Club at team’s home stadium, TD Place, and brand exposure in the venue.
“It is hard to imagine anything more Canadian than the Canadian Football League in Ottawa,” said Scott Vanderwel, CEO of PointsBet Canada. “We are excited to be working with one of the premier franchises in the CFL and can’t wait to bring a new, unrivalled form of entertainment to Redblacks fans.”