IABC PROGRAM
By Adnews Staff
The Toronto chapter of the International Association of Business Communicators is holding a program on the evening of March 25 at the Sutton Place Hotel. The featured speaker at the event will be Michael Adams, president of Environics Research Group and author of Sex in the Snow - Canadian Social Values at the End of the Millennium. Adams will discuss his vision of Canadian social values and their implications for marketing professionals.
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