Sonnet Insurance sponsors Professional Women's Hockey Players Association
By Adnews Staff
Sonnet Insurance of Toronto has signed a sponsorship agreement with a new hockey team that will play as part of the Professional Women's Hockey Players Association. Called Team Sonnet, the Toronto-based team will debut in the association’s upcoming Secret Dream Gap Tour. The agreement also makes Sonnet the official insurance sponsor of the association. Sonnet also sponsors the National Hockey League Players' Association and the NHL Alumni Association.
“Sonnet is doing its part to ensure the launch, longevity and success of Canada's cherished sport for current and future generations of women and girls through our support of the PWHPA,” said Brian Long, vice-president of marketing at Sonnet. “We believe that young girls need to have prominent professional sports role models. This meaningful investment makes us proud and we look forward to cheering on the many talented players of Team Sonnet.”