APMA CONFERENCE
By Adnews Staff
The Association of Promotion Marketing Agencies Worldwide will host its 1997 spring conference in Heidelberg, Germany from April 27 to 30. Speakers at the event include Allied Domecq director David Scotland, Professor Lachotzki of Nijenrode University, Lebensmittel Zeltung senior editor Jurgen Wolfskeil, Evans Hunt Scott managing director Jon Ingall and Lebensmittel Zeltung foreign news manager Mike Dawson. APMA is a 34-year-old global association of over 65 promotion marketing agency principals aimed at educating the marketing community.
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