American Express debuts Amex Offers in Canada
Credit card company American Express has launched a new service called Amex Offers in Canada. The service allows consumers to access personalized in-store and online offers from participating merchants through a website or mobile application. The service also includes offers from American Express Invites and Front Of The Line. Users can filter offers according to their interests and track their transaction history.
“Today’s consumers receive an overwhelming amount of promotions from brands in their in-boxes, on social media and more, making it difficult to pinpoint offers they're interested in,” said Kerri-Ann Santaguida, vice-president and general manager of global merchant and network services at American Express Canada. “With Amex Offers, we are leveraging our unique platforms like the Amex app to bring tailored, relevant offers to our cardmembers in an easy way. In doing so, we are also driving more business through the doors of our merchants, so it's a win-win for everyone.”