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Survey: Consumer attitudes toward identity theft

Toronto-based credit card provider Capital One Canada has released the results of a recent survey of consumer behaviour regarding fraud and identity theft. According to the study, 93% of Canadian consumers are taking measures to mitigate these risks, up from 53% who reported taking action in 2018. Ninety-one percent of respondents reported an unclear understanding of how large companies protect their personal information. Eleven percent of respondents felt that these companies are “doing enough” in this regard, while 87% felt that criminals will always be ahead of existing security measures.

“Digital interactions and engagement have become second nature today, allowing us to conduct transactions in an instant, but the risks of fraud and identity theft can be a real source of concern for many Canadians,” said Mark Snyder, vice-president of decision sciences at Capital One Canada. “Opting-in to two-way communications with your financial institution is a critical step people can take to help protect themselves, but still quickly and easily conduct online and mobile transactions.”

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