RENAISSANCE OFFERS UP NEWEST PERFUME
By Adnews Staff
Renaissance Cosmetics Inc. of New York will launch its newest women's fragrance to the North American market next March. Called Ambush, the product will be available at drug stores, mass merchandisers and some department stores. North American print advertising will support the launch of Ambush. Scentseal cards in magazines will also be used. The campaign will be created by The McCabe Agency of New York. Renaissance also markets Chantilly, Dreams by Tabu and Navigator perfumes
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