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Groupe Cerise renews representation deal with Fuel Digital Media

Paris-based Groupe Cerise has renewed its advertising sales representation agreement with Fuel Digital Media of Montreal. Fuel will handle ad sales in Canada for online properties Gentside and OhMyMag. Ohmymag.com specializes in content aimed at women, including fashion, beauty, luxury, lifestyle and trends. The site attracts approximately three million page views per month. Gentside.com is aimed primarily at men and focuses on topics such as sports, gaming, science and culture.

"Since 2014, Fuel Digital Media has proven its ability to represent Ohmymag and Gentside, our media brands which content is focused in fashion, beauty, luxury, sports, gaming and science," said Kaoutar Benazzi, sales director for Groupe Cerise. "With Fuel Digital Media, we will be able to accelerate our growth in Canada."

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