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Ontario Chiropractic Association hires M&K Media

The Ontario Chiropractic Association has retained M&K Media of Toronto has its media buying agency of record. The assignment includes media strategy, planning and execution, as well as the management of branded content and native advertising. The association represents approximately 3,400 chiropractors in the province.

"We are focused on telling the story of how chiropractic can help Ontarians throughout the province, and this new partnership with M&K Media will be a large part of that process," said Cameron McAlpine, director of communication and marketing at the association.

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