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IMA Outdoor adds displays in Toronto

IMA Outdoor of Toronto has installed two new out-of-home displays in the Toronto SkyWalk, a pedestrian tunnel connecting Union Station to the Metro Toronto Convention Center, CN Tower and Rogers Centre. One LED screen, manufactured by NanoLumens of Atlanta, measures 10 feet by 16 feet, while the other is six feet by 10 feet.

"Hundreds of thousands of people pass through the SkyWalk every year," said IMA Outdoor CEO Brian Rodkin. "And the new UP Express arrival hall is going to generate even more high-quality pedestrian traffic. It presents an absolutely sensational opportunity for advertisers to engage working professionals, international and local tourists who are hard to reach through traditional advertising media."

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