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The Weather Network signs representation deal with Juice Mobile
By Adnews Staff
The Weather Network has signed an advertising sales representation agreement with Juice Mobile of Toronto. Under the terms of the deal, Juice will sell advertising in English and French on The Weather Network's mobile properties. The Weather Network operates mobile products for Android, Apple, BlackBerry and Windows devices. These properties attract approximately 6.7 million unique users per month, according to the company.
"We are excited to add such a huge Canadian publisher to our list of partners within the Nectar marketplace," said Neil Sweeney, president and CEO, of Juice Mobile. "Canadians use The Weather Network's mobile properties on a daily basis and we are happy to provide this kind of targeted exposure to our clients."