Rouge Media adds three
Toronto-based out-of-home company Rouge Media has appointed Edward Layton to the position of vice-president of sales for Canada. He was most recently vice-president of sales at Juice Mobile. Daniel Mak has joined the firm as sales manager for its women's network in Canada. He was previously associate director of the out-of-home division at Novus Media. Prior to that, he was at Media Experts and Sporting News Media. André Poirier has been hired as sponsorship and experiential operations lead for North America.