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Canadian Cancer Society readies Nutiquette campaign

By Adnews Staff

The Toronto-based Canadian Cancer Society will break a national campaign on Sept. 9 intended to educate men about how to spot the early signs of testicular cancer. The effort, aimed primarily at young men between the ages of 15 and 29, includes an online video called "Nutiquette: A dude's guide to checking his nuts." The video will be accompanied by a social media campaign. The initiative is timed to coincide with Men's Cancer Health Awareness Month.

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